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INSIGHTS & STRATEGY

THE INSIGHTS TO KNOW WHAT TO DO.
THE EXPERTISE TO GET IT DONE.
We like to search for what's wrong rather than focus on what's right.
We work with you to develop creative strategies and testing mechanisms designed to learn and evolve your event business.
We help you execute flawlessly and keep track of key metrics to inform the next iteration of your event.

Insights
We use data analytics, research, and our knowledge of events to anticipate trends and help you adapt to change.
BUSINESS
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Attendee & Exhibitor Trend Analytics
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Financial Performance Analysis
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Pricing Strategies
CUSTOMER
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DISsatisfaction Studies
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Acquisition & Churn Analysis
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Social Media Analysis
OPERATIONS
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Customer Experience Studies
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"Mystery Attendee" Programme
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Process Improvements
MARKET
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Market Assessment
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Competitor Analysis
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Industry Trends Review
Strategy
We help you define strategies to develop a sustainable competitive advantages.
IMPROVED PERFORMANCE
Designing strategies to improve the performance of your existing portfolio of products and services.
NEW MARKET
ENTRY
Evaluating new markets and segments to grow your business.
PRODUCT
DEVELOPMENT
Creating new products and services for existing events.
INVESTMENT OPPORTUNITIES
Identifying areas to invest in or divest from within your portfolio of events and services.
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