INSIGHTS & STRATEGY
THE INSIGHTS TO KNOW WHAT TO DO.
THE EXPERTISE TO GET IT DONE.
There is no such thing as perfect. Everything big or small can be improved. That's why we like to search for what's wrong rather than focus on what's right.
We work with you to develop creative strategies and testing mechanisms designed to learn and evolve your event business.
We help you execute flawlessly and keep track of key metrics to inform the next iteration of your event.
INSIGHTS
We use data analytics, research, and our knowledge of events to anticipate trends and help you adapt to change.
BUSINESS
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Attendee & Exhibitor Trend Analytics
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Financial Performance Analysis
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Pricing Strategies
CUSTOMER
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DISsatisfaction Studies
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Acquisition & Churn Analysis
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Social Media Analysis
OPERATIONS
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Customer Experience Studies
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"Mystery Attendee" Programme
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Process Improvements
MARKET
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Market Assessment
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Competitor Analysis
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Industry Trends Review
Improve your customer acquisition and retention.
We will conduct a free analysis of the acquisition and churn of your next event.
It's a genuine offer, no strings attached.
STRATEGY
We help you define strategies to develop a sustainable competitive advantages.
IMPROVED PERFORMANCE
Designing strategies to improve the performance of your existing portfolio of products and services.
NEW MARKET
ENTRY
Evaluating new markets and segments to grow your business.
PRODUCT
DEVELOPMENT
Creating new products and services for existing events.
INVESTMENT OPPORTUNITIES
Identifying areas to invest in or divest from within your portfolio of events and services.
OUR MESSAGE TO ASSOCIATIONS
Own your event strategy and control your destiny.
For associations, events are not just an important source of revenue, they are also your message platform, an opportunity to provide services and value, and a moment to recruit new members.
Striking the right balance between in-house and outsourced event strategy and services can make a big difference in your future.
We will help you decide upon the model that is best for you and procure the right outsourced service providers.
